Make Your Office ‘Green’ (Part II)

Now for the continuation of my monetary metaphor powered ‘Green’ post from last week. I wanted to provide a couple more strategic ideas for you to implement to bring your company- and therefore yourself, more revenue even in these difficult economic and slower market driven times. Again, these are not mystifying or genius ideas, but it is all too often the basic things we overlook and do not implement.

Third, Cost Cutting. As fundamental as it gets, huh? Now before you laugh and click the X in the corner, let me share a couple of integral thoughts in respect to this point. While getting the costs we all incur (both professionally and personally) down to a more manageable level is vital these days, it is similarly crucial to ensure you are NOT cutting necessary costs. If you get cost-cutting-happy than it is easy to start slicing and dicing some of the expenditures that are directly or indirectly connected to revenue producing activities. Focus on doing away with superfluous costs that actually make a difference and whose dismissal won’t cause ill-will (NOT coffee and two-ply TP!) To delve in deeper, you should NOT cut back on the revenue producing expenditures to the point of affecting their ability to keep producing the normal results. These would entail technology, marketing, incentives, necessary travel, market research, professional associations, etc. Cutting wasteful spending is the key, the spending whose existence does not directly contribute to the bottom line nor affects it in a positive way.

Remember and implement the old adage (to which I have added a continuation), “A penny saved is a penny earned… as long as it’s not a penny that is bringing in other pennies.”

And due to some time constraints and demands, I will share the 4th and final way to Make Your Office ‘Green’ next Friday. Thanks for the many e-mails and responses to me; I appreciate the encouragement and am very glad these posts are helping a lot of you!

Thanks for reading; until next Friday,

Jason Weaver
Jason@ESandP.net
www.ExecutiveSearchandPlacement.net